About Us
Marketing built by developers, for growth.
We started BKND Development because we were tired of marketing agencies that couldn't explain their results. As developers, we believe in systems that work, metrics that matter, and transparency at every step.
Our Mission
Make marketing as measurable as code
Every line of code can be tested. Every deployment can be measured. We believe marketing should work the same way.
Our vision is a world where businesses understand exactly how their marketing investment translates to revenue. No guessing. No hoping. Just clear, actionable data that drives growth.
The BKND Promise
If we can't measure it, we don't do it.
- Clear attribution for every dollar spent
- Weekly reporting with actionable insights
- Direct access to your campaign data
- No long-term contracts
Leadership
Meet the Founder
Charwin Vanryck deGroot
Founder & CEO
With a background in software development and a passion for growth marketing, Charwin founded BKND Development to bridge the gap between technical excellence and marketing results.
His developer-first approach to marketing has helped businesses of all sizes achieve measurable growth through data-driven strategies and transparent partnerships.
Our Values
What drives us
These aren't just words on a wall. They guide every decision we make.
Developer-First
We build marketing systems with the same rigor as software engineering. Clean, maintainable, scalable.
Data-Driven
Every decision is backed by data. We measure what matters and optimize relentlessly.
Transparent
No black boxes. You see exactly where your budget goes and what results it produces.
Results-Focused
Vanity metrics don't pay bills. We focus on revenue, conversions, and real business growth.
AI-Powered
AI-powered optimization across every channel. Smarter targeting, faster iterations, better results.
Our AI Philosophy
AI as Amplifier, Not Autopilot
We believe AI's greatest power is augmenting human creativity and strategy—not replacing it. Our AI solutions combine machine speed and scale with human insight and judgment. The result is marketing that's smarter, faster, and more effective than either could achieve alone.
We're not AI consultants who hand you a strategy and walk away. We're a full-service marketing + AI partner that builds, implements, and optimizes AI solutions as part of your complete marketing system.
Human + Machine
- AI-powered optimization across every channel
- Human strategy and creative direction
- Machine learning for real-time adjustments
- Full implementation—not just recommendations
Our Team
Growing together
We're building a team of exceptional marketers and developers. Interested in joining us?
Ready to Grow?
Let's build something
extraordinary.
Ready to see what data-driven marketing can do for your business?